Have you always wanted to know more about the color trends for 2023? Do you want to know what Pantone's color of the year is?
This blog post is for you.
Color trends can help us decide what colors to use in our home decorating and fashion, but sometimes it can seem like a daunting task to figure out which colors will be popular next year. If you're looking for some guidance, here are some tips:
1. Look at past Pantone colors of the year and see if they're still being used today. If so, it's likely that they'll be popular again next year or in several years' time. For example, last year's Pantone color of the year was Ultra Violet, which has been widely used in fashion recently—so it's safe to say that Ultra Violet will continue being used in 2023 as well.
2. Look at current trends in interior design and fashion and try to pick up on a few key colors that seem to be dominating this year (like hot pink). Then look at what colors those same designers are using next season and try to identify some commonalities between them all (like pink).
But what does this mean for us as photographers?
When you're choosing your wardrobe for an event or shoot, you'll want to consider which colors will look best with Viva Magenta. For example, if you're photographing someone wearing a magenta shirt at sunset, their face will be lit by the golden light, while the shirt will appear darker in comparison. If they have dark hair and skin tones, this effect will be even more pronounced, creating a striking contrast between their skin and clothing.
If you're taking photos outdoors in full sunlight (or even indoors with bright lights), try incorporating other shades of pink into your wardrobe choices. Pinks like fuchsia or hot pink will complement Viva Magenta better than reds or purples since both of these shades are more muted than their counterparts. This way your subject's face won't get lost in the background!
Pantone has just announced the color of the year for 2023: Viva Magenta. This bold hue is described as "a vibrant twist on fuchsia that embodies empowerment and life."
Viva Magenta is a strong, modern color that doesn't shy away from being seen. It's the perfect shade to use if you're looking to add some punch to your interior design—whether you're painting an accent wall or choosing fabrics for your living room. It's also great for fashion and cosmetics. The best part? It pairs well with other Pantone colors!
The Pantone Color Institute has released a list of other shades that go well with Viva Magenta:
-Vibrant Orchid (Pantone 18-3224)
-Vivid Cerulean (Pantone 19-4030)
-Electric Pink (Pantone 19-3814)
What this means for clients?
If you're planning a photo session in the near future, consider incorporating this eye-catching color into your wardrobe and overall aesthetic. Here are three reasons why using Viva magenta is a good idea:
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Pop of Color: Viva magenta is a statement color that can add a pop of brightness and energy to your photos. It's perfect for those who want to stand out in a unique and stylish way.
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Versatility: While Viva magenta is a bold and eye-catching color, it's also versatile and can be paired with a variety of other colors and styles. It works well with neutrals like black, white, and gray, as well as other bright colors like yellow and orange.
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On-Trend: As the Pantone color of the year, Viva magenta is a current and on-trend choice for your photo session. By incorporating this color into your wardrobe and props, you'll be sure to have a modern and fashionable look.
Here are a few ways you can use Viva magenta in your photo session:
- Wear a Viva magenta dress or top to add a bold and vibrant element to your outfit.
- Use Viva magenta accessories like shoes, jewelry, or a hat to incorporate the color in a more subtle way.
- Bring Viva magenta props like balloons, flowers, or a scarf to add a pop of color to your photos and tie the overall aesthetic together.
Incorporating the Pantone color of the year Viva magenta into your upcoming photo session is a great way to add a bold and stylish element to your photos. With its versatility, vibrancy, and on-trend status, Viva magenta is sure to make your photos stand out.
Now go book a headshot or branding session!
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